
Kincrome Brand Refresh
As a key contributor to Kincrome's brand refresh, I'm excited to share a significant milestone for this iconic Australian tool brand. Collaborating with Stagshead Brand Architects and the Kincrome team, we redesigned the logo, blending tradition with innovation. The sleeker logo captures the precision and innovation defining Kincrome products, serving as a bold emblem that pays homage to the brand's heritage while propelling it confidently into the future. Additionally, our collaboration extended to developing a comprehensive style guide, laying the foundations for a cohesive brand application rollout across all facets of the business.
brand guideline development
internal collateral update
packaging update concepts